Benefits Communication: The Make-or-Break Factors That Determine How Employees Perceive Your Plan

Do you often feel that your employees don't understand and appreciate the benefits you provide? If so, there's a good chance you don't have a benefits problem. You have a COMMUNICATIONS problem.

Many employers spend big dollars on benefits but get little return on that investment. They're missing a HUGE opportunity to use their benefits package to engage, educate and motivate existing employees, as well as attract new talent. If you have a fabulous package that's underappreciated, this conference will help you close that gap. If all your company can afford is an average plan, that's okay. You'll walk away with clear strategies to help you position your offerings in a way that maximizes their impact.

During this audio conference, Hay Group consultant Larry Hicks will show you how to develop effective, strategic employee benefit communications that will help employees understand your program, enhance awareness and help build greater appreciation.

Learning Objectives:

• Does your company really need a benefits communications strategy, and how can you develop one that works?
• How can you benchmark your benefits plans, so that you can find out how competitive your plan really is, and then use that information to impact employee perceptions?
• With benefits costs going up each year, how can you help employees understand that you can't keep increasing their benefits?
• How do you measure the effectiveness of your efforts to communicate your benefits plan?
• How can you use communications to drive participation in more cost-effective options?
• What tools can you use to get employees to actually read the benefits information you provide?
• How can your company use Total Compensation to enhance the perception of your benefit plan's value?
• Can you develop effective benefit communications without breaking the bank?
• How can your organization help employees understand the value tax-advantaged plans like Flexible Spending Accounts and 401(k) Savings Plans provide, the importance of long-term savings and increase participation in these plans?
• With all of the discussions of health care reform, how can your organization communicate the continuity of your health benefits programs and quell employee anxieties about potential plan changes?

Presented by:

Larry Hicks oversees Hay Group's Midwest Benefits and Health Care Executive Compensation consulting services. He has over 20 years of consulting experience emphasizing benefits management and human resource issues. Larry works with senior executives to ensure that Hay Group understands their human resource issues and assists to create real business solutions; Larry has consulted with a wide range of companies but specializes in industries such as Healthcare, Retail, Financial Services, Manufacturing and Utilities.

Continuing Education:

• This program has been approved for 1.0 recertification credit hours toward PHR and SPHR recertification through the Human Resource Certification Institute (HRCI). For more information about certification or recertification, please visit the HRCI homepage.

Product Options:

• CDRom + Transcript (PDF) + Audio CD: $319
• CDRom Only: $217
• Audio CD Only: $199
• Written Transcript Only: $198

If you have problems registering online, or have any questions, please call our customer service department
at 1-800-431-7571.

Length: 1 hour

Note: This product not valid for use with Workplace Training Center Training Bucks.