Want Fries with That?
What Customer Service Up-selling and Cross Selling Really Bring to Your Bottom Line

It makes sense in a tight economy to become an up-selling, cross selling expert, because it takes less of your resources to sell to a current customer than to a new customer.

But what does that REALLY mean, and what role does customer service play? What does it take to up-sell and cross sell effectively – and what can you gain from the move?

Judy McKee, sales trainer, author and speaker, knows. Like the U.S. bank that improved their inbound sales by 42% by utilizing cross selling and up-selling within the customer service department. Or the nationwide telephone company that used these techniques and increased the number of bundled services offered by a Customer Service Representative by 47%.

And now Judy is offering her tried-and-true techniques for increasing your revenue within your existing customer base in this up-selling, cross selling sales training conference – even if your service agents say they’re too shy to up-sell, they think of sales as a negative thing or you’ve had bad experiences in the past.

Get the tools you can use to train your entire staff, so they can make it easier for customers to buy while feeling supported – not sold. They'll learn how to choose their words, how cross selling is an opportunity to help customers – plus three specific techniques they can use on each and every call they take.

It’s time to see up-selling and cross selling increase within your company – and this up-selling, cross selling sales training conference is the first step. Sign up today, and start using these techniques the very second the conference ends, for an immediate boost to your ROI.

Learning Objectives:

• Learn the up-sell methods that guarantee success, no matter who is using them and what the products are. These are tried and true across industries.
• Master the specialized L-A-M-A technique – and make it work in your customer service department.
• Identify new up-sell and cross sell opportunities within your own company, because f you can’t find them, you can’t use them.
• Teach and train your entire staff on these concepts, for astounding double-digit returns.

Presented By:

Judy McKee

Judy McKee, president of McKee Consulting, is a nationally known motivational speaker, seminar leader, sales trainer and author. Judy is a pioneer in the telemarketing industry. She began her career as a telephone sales representative and knows the business thoroughly. With her roots in sales, management and training, she knows the art of telephone sales and how to teach it. She works in every media, including video and audio training. In the past five years, she has created many webinars and e-learning courses for national companies on various call center subjects.

Ms. McKee is also the author of The Sales Survival Guide, Scriptwriting for Effective Telemarketing, Maximizing Customer Contact – How to Turn Customer Service Representatives into Sales Achievers, and collaborated with Sally Cordova on The Positive Coach Approach.

Judy works with her business partner and coach trainer Sally Cordova in their business, McKee Consulting, located in Escondido, California.

Who would benefit from this program:

• Sales Managers
• Sales Directors
• Sales Executives
• Sales Supervisors
• Account Representatives

Product Options:

Audio Conference Formats Explained

• Audio Conference CD Only: $89.00 (includes S&H)

Click here to find out how to bring this training on-site to your organization.